Welcome to my digital space, where I share my journey,
Expertise and passion for digital marketing.
with a focus on creating strategies that drive growth and deliver real results.
I have pursued my bcom with a focus on computer application which provided a strong foundation in business,financial and marketing strategies. Im driven by curiosity learning,testing and optimizing to stay ahead in the fast-paced digital world.
I help brands stand out and connect with their audiences in meaningful ways.whether you’re launching a brand,scaling up,or optimizing existing efforts-im here to guide you every step of the way
Let’s connect and share ideas!
•Growing Demand and Diverse Career Paths:
The digital marketing industry is experiencing significant growth, offering a wide range of career opportunities
•Flexibility and Work-Life Balance:
Digital marketing careers can be flexible,allowing individuals to work remotely, freelance, or balance work with other commitments.
•Continuous Skill Development:
The digital landscape is constantly evolving, providing opportunities for ongoing learning and skill enhancement.
•Creativity and Innovation:
Digital marketing allows individuals to express creativity and develop innovative approaches to online campaigns.
•High Earning Potential:
Digital marketing offers competitive salaries and opportunities for higher earnings, especially with specialized skills.
•Impactful Work:
Digital maeketers can contribute to the success of businesses and make a tangible impact on their online presence
An SEM Specialist manages paid advertising campaigns on search engines like Google and Bing. Their responsibilities include keyword research, ad creation, bid management, campaign optimization, performance analysis, and strategy development to drive qualified traffic and conversions.
SEM (Search Engine Marketing) involves paid search advertising, while SEO (Search Engine Optimization) focuses on organic, unpaid search rankings. SEM delivers faster results, while SEO builds long-term authority.
SEM provides instant visibility, allows precise targeting, and delivers measurable ROI. It’s ideal for promoting products, launching campaigns, and driving conversions quickly.
I use tools like Google Keyword Planner, SEMrush, or Ahrefs to analyze search volume, competition, intent, and cost-per-click (CPC). Keywords are grouped by theme and aligned with user intent and business goals.
Primarily Google Ads and Bing Ads, but I also manage campaigns across YouTube (via Google Ads), the Google Display Network, and sometimes Amazon or social platforms depending on the business strategy.
afreedalok6@gmail.com
Thalaserry, Kannur, Kerala